Medical Facilities of America

Admissions/Marketing Director

Job Locations US-NC-Gastonia
Requisition ID
Belaire Health Care Center
Admissions / Marketing
Position Type



Belaire Health Care Center, a pre-eminent provider of transitional post acute, rehabilitative and skilled nursing programs in Gastonia, NC is actively seeking a highly motivated, passionate and successful sales and marketing professional for their Director of Admissions position. This candidate must have a proven track record of sales experience.





The Admissions Director is responsible for the overall development, coordination and implementation of all MFA admission management and census development proceedings within the Healthcare Center. This position is considered a “Key Position” within the center’s leadership team. The job is a busy one, and successful Admissions Directors have the ability to multi-task and prioritize responsibilities daily.


Some of your duties as Admissions Director will include but are not limited to:

  • Oversees the Admissions Department and Admissions Coordinator
  • Meets weekly and monthly admissions goals according to target
  • Ensures  the development and maintenance of a monthly marketing plan for the Healthcare Center
  • Conducts effective sales calls with designated targeted referral sources.
  • Reviews patient medical records for accuracy, timeliness, and completeness
  • Ensures that a smooth transition is achieved and that all paperwork is complete upon admission



  • Previous experience should demonstrate public speaking, marketing, customer service attitude, innovative work ethic, persuasive capabilities and organizational skills.
  • 2-4 years of proven and documented outside sales experience; preferably in the healthcare industry.
  • Four year college degree preferred.
  • Active listening skills and excellent verbal and written communication skills; must be a team-player.
  • Basic computer skills and a high level of confidence with interacting with a variety of people.
  • Knowledgeable of nursing and medical practices and procedures, as well as laws, regulations and guidelines that pertain to nursing care facilities. Knowledge of Medicare/Medicaid preferred.

Additional Information

Our center operates with one goal in mind: getting our patients back home quicker, healthier, and stronger than ever after an illness or surgery.  We believe that giving the best care requires more than just treating patients…it requires knowing them as people. We sincerely believe that it’s more than just caring for people–it’s caring about them.


We offer a competitive rate of pay and a comprehensive benefits package for full time associates, that includes affordable health and dental insurance within 30-60 days of hire, free life insurance, paid time off, extra pay for holidays, 401k with 50% company match, scholarship opportunities, and continuing education.


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